46S Public Affairs Mass Communication Specialist NCOER Duty Description Examples
Real NCOER duty description examples for 46S Public Affairs Mass Communication Specialists. Covers direct, organizational, and senior leadership levels plus common duty positions including mass communication NCO, broadcast and video NCO, and public affairs NCOIC. (46S replaced the former 46Q and 46R in 2018.)
Generate a Custom 46S Duty Description →What makes a strong 46S duty description?
Public affairs duty descriptions should reflect writing, photo, video, and broadcast production, media relations, and command information responsibilities. Reference specific media platforms managed, the formations supported, and the communication missions executed. Use public affairs and communications terminology appropriate to the role.
Duty Descriptions by Rank Level
Serves as Public Affairs Mass Communication NCO responsible for producing news products and managing command information programs for a brigade-sized element; Researches, writes, and produces news stories, press releases, and feature articles for military and civilian media outlets; Shoots, edits, and publishes photo and video products documenting unit training and operations; Manages unit social media platforms and website ensuring timely and accurate command information; Coordinates media engagements and assists unit spokespersons in preparing for press interviews; Advises the public affairs officer on media relations and command information requirements
Serves as Public Affairs NCOIC responsible for all public affairs operations for a division-sized element; Supervises public affairs specialists in the execution of media relations, multimedia production, and command information programs; Manages the division public affairs program including media query response and social media management; Directs the development of public affairs SOPs, communication plans, and command information programs; Coordinates with higher public affairs headquarters on media engagements and communication campaigns; Advises the division public affairs officer and commander on communication strategy and media relations
Serves as Senior Public Affairs NCOIC responsible for all public affairs operations at Army corps or major command level; Supervises public affairs NCOICs in the execution of media relations and strategic communication programs; Manages command public affairs program including senior leader media engagements and crisis communications; Directs the development of public affairs SOPs, communication strategies, and command information standards; Coordinates with OSD Public Affairs, OCPA, and joint PA elements on strategic communication; Advises the command public affairs officer and commanding general on public affairs strategy
Duty Descriptions by Position
Serves as Broadcast and Video NCO producing video and audio content for command information programs; Produces television and radio news packages, feature stories, and command information products; Operates broadcast production equipment including cameras, audio equipment, and editing systems; Manages unit video channels and digital media platforms ensuring accurate and timely content; Coordinates with the public affairs officer on story assignments and broadcast requirements; Advises the public affairs section on broadcast capabilities and content strategy
Serves as Command Information NCO responsible for internal communication programs for the supported unit; Manages unit websites, social media platforms, and command publications ensuring accurate information for Soldiers and families; Produces command information products including newsletters, fact sheets, and informational graphics; Coordinates with the commander and key staff on command messaging and information priorities; Manages digital content strategy and ensures all products align with Army communication standards; Advises the public affairs officer on command information requirements and communication effectiveness
Serves as Media Relations NCO managing press engagements and media access for the supported command; Coordinates media visits, press conferences, and embedded media programs in accordance with Army public affairs policy; Prepares senior leaders for media engagements and develops talking points and background materials; Responds to media queries and coordinates with the public affairs officer on sensitive media requests; Maintains media contact lists and tracks press coverage of the command; Advises the public affairs officer and commander on media relations strategy and communication requirements
Tips for writing 46S duty descriptions
- Reference specific media platforms and products — websites, social media, print, photo, video, and broadcast
- Include the formation supported and the public affairs mission scope
- Reference public affairs doctrine — FM 3-61
- Scale scope to rank — SGT produces content, SFC manages public affairs section
- Include both internal command information and external media relations responsibilities
Generate a custom 46S duty description
EvalMe generates duty descriptions tailored to your specific rank, duty position, and responsibilities in seconds.
Try EvalMe Free →Common duties at each rank for 46S
More example NCOER bullets for 46S duty position
Other MOS duty descriptions
Related Content
Explore EvalMe
EvalMe is an independent private service and is not affiliated with, endorsed by, or sponsored by the U.S. Army, the Department Defense, or any U.S. Government agency.